The worsening
U.S. auto sales slump hit
Chrysler LLC
again Monday as it announced plans to close one St. Louis-area factory
and cut a shift from another because of declining demand for minivans
and pickups.
Officials with the Auburn Hills-based automaker said in a conference
call that it will shutter the St. Louis South plant, which makes
minivans, effective Oct. 31. The St. Louis North plant, which makes full-size pickups, will be cut from two shifts to one effective Sept. 2.
The minivan plant's closure will cut 1,500 jobs, and it wasn't clear
if the company would ever recall the 900 workers who will be laid off
at the pickup truck plant. Both factories are in Fenton, a St. Louis suburb.
Chrysler President and Vice Chairman Tom LaSorda
said the company has no plans to reopen the minivan plant. He said
there's only enough minivan demand for three shifts, which the company
already has running at its factory in Windsor, Ontario.
"We have too much capacity," he said, adding that the company had to
reduce its factory capacity to remove fixed costs. "Those are the tough
decisions we have to make, but that's the decision we did make."
LaSorda also denied rumors that Chrysler's owner, Cerberus Capital Management LP, planned to sell the company in pieces.
"Hogwash, absolutely not being considered at all," he said.
"Absolutely no relevance. I don't even want to entertain those
questions."
He would not say if workers at the pickup truck plant could be
recalled, adding that the company never announces whether a shift cut
is permanent "because that is something we cannot foresee."
The company will hold meetings with affected workers to review severance programs, LaSorda said.
LaSorda blamed the moves on a slowing economy, high gasoline prices and a shift in consumer demand from larger vehicles to smaller, more fuel-efficient ones.
He said the private company is meeting or exceeding its financial
targets but "this environment is forcing us to make some very difficult
decisions."
Vice Chairman and President Jim Press said despite the cuts,
Chrysler remains bullish on the minivan and pickups. He said there's a
market for people who need pickups for work, and that minivans are
fuel-efficient alternatives to big sport utility vehicles.
"We have to better align the volume with our inventories," he said.
He would not rule out further cuts in pickup production, depending on market demand.
"We're assessing this as the industry continues to move," he said, adding that he's hopeful the new 2009 Ram pickup
will sell well. "The thing that keeps these places running is what
happens at retail and what happens in the marketplace. Things are
shifting, but people still need trucks."
Also Monday, Press said June sales continued the downward trend from
May, with a continued shift from trucks to cars. Automakers announce
June sales on Tuesday. He also said Chrysler is making progress in
shrinking its model lineup, but he would not say when that would be
complete.
Monday's announcement comes after Chrysler lengthened summer shutdowns at several plants.
The company said in a memo sent to workers Wednesday that it would close the Toledo North Assembly Plant in Ohio for seven weeks from July 7 through the week of Aug. 18 due to sagging sales. The plant makes the Jeep Liberty and Dodge Nitro midsize SUVs.
The Newark, Del., Assembly Plant, which makes the Dodge Durango and Chrysler Aspen SUVs,
was closed starting Monday for five weeks, with workers scheduled to
return Aug. 4, and the Warren, Mich., truck plant, which makes the Dodge Ram pickup, will shut down for five weeks this summer, according to union officials.
Most auto factories are idled for only one or two weeks during the summer as the company shifts from one model year to the next.
Chrysler's U.S. sales were down 25 percent in May, a month in which the
whole market dropped 11 percent when compared with May 2007. Through
the first five months of the year, Chrysler's sales were off 19
percent, with huge drops in larger vehicles that make up most of its
lineup.
Ram pickup sales were down almost 27 percent when compared with the first five months of 2007. Sales of the Dodge Caravan minivan were down almost 35 percent through May, while sales were off just over 13 percent for the Chrysler Town & Country minivan.
LaSorda said the company is still meeting or exceeding all of
its internal financial goals, and that it had cut production last year
in anticipation of a U.S. market slowdown.
"It's important that we act now to better align ourselves with the current market reality," he said.
General Motors Corp. and Ford Motor Co.
already have announced cuts due to the latest market downturn. Chrysler
announced cuts in November, but analysts have said the company needs to
do more.